Zemash × The Bitebox Club — Proposal
Proposal · The Bitebox Club · May 2026

A bespoke website, a 12-month plan, and a brand that bites back.

Prepared for The Bitebox Club
Bite the Extraordinary — concept hero
Concept · Drafted in 24h
Bitebox×Zemash×Bespoke×AI-Powered×Built to Rank× Bitebox×Zemash×Bespoke×AI-Powered×Built to Rank×
Scroll
01
01 / The Opening
Prelude

Hello, Bitebox.

You've built something rare. A takeaway brand that talks like it means it — "Not a restaurant. Not a chain. A brand." We agree. And we'd love to help you prove it.

We had a proper look round bitebox-club.co.uk before writing a word of this. The voice is sharp, the food shots land, and "The Club" is genuinely smart in a market drowning in meal-deal sameness.

What we kept thinking, though, is this: the brand is operating at one level, and the website is operating at another. Not bad — just a bit safer than your tone of voice deserves.

This document lays out what we'd do about that, over the next twelve months. A bespoke website that finally matches the brand. A layer of AI tools no UK takeaway has yet. A search strategy built for Google and for the new wave of AI assistants. And a long-term partner who actually answers the phone.
02
02 · About Us

A quick word
on Zemash.

We're a UK digital agency. Five hundred-plus websites built — from billion-pound IT firms to neighbourhood restaurants — clients who all needed the same thing in different shapes: a website that earns its keep.

0+
Websites delivered
£0B+
Client revenue served
0
AI tools shipped
0
Months end-to-end

Bespoke design. Out-of-the-box thinking. Built to convert. Engineered to rank on Google — and to be cited by AI search.

03
03 · The Build

A Bitebox site
that bites back.

We've already started thinking visually. The hero on page one is a quick concept we drafted for you. Below — a working motion demo we built in 24 hours, using off-the-shelf components, just to give a feel.

View the 24-hour motion demo

That's the floor. The ceiling is much higher.

01 / DESIGN

Custom design, no templates.

Every section drawn for you — around your brand, your tone, and your customer's appetite (literal and figurative). The site should feel like opening a Bitebox.

02 / IMAGERY

Custom imagery, where it matters.

Hero shots, cinemagraphs, brand-led illustration. Where stock photography won't do, we won't use it. Where the box itself is the hero, we shoot it.

03 / MOTION

Custom animation that doesn't lag.

The kind of motion that makes a thumb stop scrolling — not the kind that kills a Pixel 6 in 4G. Smart, performant, on-brand.

04 / COMMERCE

Full e-commerce ordering.

Cart, checkout, kitchen-side notifications, repeat-order memory, allergen flags, postcode delivery zones. Built around your menu, not Deliveroo's rails.

04
04 · The AI Layer

Where this gets
genuinely interesting.

Most takeaway sites stop at "order now". We don't think that's enough — and AI lets us build things for Bitebox that nobody else in the category has.

Smart Calorie & Nutrition Tool
Tap a menu item → AI generates the nutrition card
Select a menu item
to see live AI nutrition
kcal
g
Protein
g
Carbs
g
Fat
⚡ Generated by AI · Live SEO landing page · Indexable by Google
▸ TOOL 01

Calorie & Nutrition Tool

Live demo above. Useful for the customer; gold dust for SEO — every nutrition query becomes a landing page Google can rank.

▸ TOOL 02

Loyalty Re-Engagement AI

Quietly identifies Club members who've drifted, learns what they liked, and sends a tailored offer in your tone of voice.

▸ TOOL 03

Order Concierge Chatbot

Answers questions, recommends pairings, handles dietary queries, takes orders by chat. Trained on your voice, available 24/7.

▸ TOOL 04

Kitchen & Operations AI

Order forecasting, ingredient demand prediction, peak-hour staffing nudges. Quiet wins, real margin.

▸ TOOL 05

AI-Powered Reviews Loop

Pulls reviews across Google, TripAdvisor, Trustpilot. Surfaces praise, flags problems, drafts responses for your approval.

▸ TOOL 06

Voice Ordering (optional)

Try saying "order me the usual" out loud. We can build it.

PROOF

We've already done this. See hireaiexperts.co.uk — fifteen integrated AI tools in one site. The architecture works; we'll adapt it for food, not recruitment.

07
07 · The Investment

Plain numbers.
No surprises.

Below is a starting framework. Final scope and figures are confirmed after our first conversation, when we know what you actually need.

01 / WEBSITE

Bespoke Website

Custom design, custom imagery, custom animation, full e-commerce ordering, CMS, hosting setup.

From £12,000 one-off
02 / AI

AI Tools Kit

Calorie tool, loyalty AI, concierge chatbot, kitchen/ops AI, reviews loop. Modular — pick the ones that earn their keep.

From £7,000 one-off
03 / SEARCH

SEO + AI Search

Technical foundation, monthly content, local SEO, AI search optimisation, monthly reporting.

From £2,000 /month
12-MONTH ENGAGEMENT — INDICATIVE
Website + AI Kit + 12 months of SEO. Phased payment available. Marketing scoped after the meeting.
from £43k
08
08 · Next Steps
Let's have a coffee.

We'd like an hour of your time. No pitch deck. Just a proper conversation about what you're building, where you want it to go, and whether we're the right people to help you get there.

A meeting also lets us get the scope right before quoting anything firm — every figure in this document is a starting point, and we'd rather give you accurate numbers than aspirational ones.

© 2026 Zemash · Crafted for The Bitebox Club
— Thanks for reading this far.