Emantis Case Study
Project Details
Name: Emantis Ltd.
Industry: Ergonomic Furniture / E-commerce
Date: 2024 - On Going
Services Provided: Ecommerce Store Design and Development
Company Overview:
Emantis is a modern furniture brand reshaping the future of workspaces. With a focus on ergonomic excellence and sustainability, the brand aims to create inspiring, health-focused office environments that boost both comfort and productivity.
They approached us to design a sleek ecommerce platform that could highlight their innovation and deliver a seamless buying experience. Their existing digital presence didn’t reflect the premium nature of their products, nor did it offer the structure to scale or convert effectively.
Challenges :
When Emantis reached out, their online experience didn’t meet the standards their products promised. The site was visually outdated and lacked ecommerce functionality.
- No ecommerce capability for direct purchases
- Design didn’t match the quality or tone of the brand
- Poor product categorisation and user journey
- Inconsistent mobile responsiveness
- Lacked foundational SEO structure
- Low engagement and poor conversions
- No scalability for future product lines
This meant that despite strong offline branding, their digital store wasn’t creating customer trust or driving measurable sales.
Solution Provided :
We delivered a full-service ecommerce development plan tailored to Emantis’ brand values. Our focus was not only on aesthetics but functionality, ensuring a frictionless experience from landing to checkout.
Solution Provided :
- Custom-designed ecommerce store aligned with brand identity
- Clear product filtering, structured categories and layout
- Fully responsive, optimised for desktop and mobile
- SEO-first development with clean technical foundations
- Conversion-focused design with trust elements and CTAs
- Speed-optimised backend and media compression
- Admin dashboard tailored for product and order management
- Setup for scalability — ready to support new products and growth
The result is a premium ecommerce environment that brings the Emantis brand to life and delivers a smooth, high-converting user experience.
Steps of Work:
Initial Discovery & Planning
Brand, design and user flow workshops
Technical requirement gathering
Competitor benchmarking
UI/UX Design
Wireframes and responsive mockups
Accessibility-focused design process
Prototypes shared for stakeholder input
Store Development
Custom Shopify (or WooCommerce) setup
Speed, SEO and security best practices
On-page SEO for products and categories
Testing & QA
Mobile & desktop functionality checks
Cart and checkout process testing
Cross-browser testing and load optimisation
Launch & Post-launch Support
Site monitoring post-launch
Support for technical updates
Training for internal team
Benefit to the Solution :
Our build gave Emantis the platform it needed to convert visitors into buyers, reflect its premium branding, and future-proof growth.

Frictionless Customer Journey
The newly designed store helps customers find, understand, and purchase products easily. From filters to product visuals, the experience is smooth and intuitive.

Higher Engagement & Trust
The combination of clear visuals, structured layout, and mobile responsiveness increased session times and reduced bounce rates.

Built to Scale
The backend setup enables easy product management, inventory updates, and expansion — ideal for a growing catalogue.

Improved Brand Perception
With a digital presence that matches product quality, Emantis now presents as a professional, forward-thinking brand — online and off.

Faster Load Times
Image compression, clean code, and proper asset loading have significantly improved speed, especially on mobile.

Enhanced SEO Foundation
Technical optimisation has made the site more discoverable in search — setting the stage for long-term organic traffic growth.
We continue to support Emantis with technical assistance, ecommerce upgrades, and performance tracking — helping them stay ahead in a competitive market with a store that evolves as they do.
Results:
Even in early phases, the impact has been significant:
- Bounce rate decreased by 31%
- Mobile responsiveness score improved from 62 to 93
- Average time on site increased by 40%
- Checkout completion rate improved by 25%
- Product pages now load 48% faster
- Product search functionality saw 2x usage increase
Testimonial:
“Working with Zemash has been a breath of fresh air. They understood our brand and vision clearly, and delivered a store that finally does our products justice. It’s clean, fast, and ready to scale.”
Alex Benton
Co-Founder, Emantis
Conclusion:
Our collaboration with Emantis proves that when good design meets structured development, ecommerce success follows. With a robust, scalable platform in place, Emantis is positioned to expand their offerings and grow their digital sales footprint confidently.
Next Steps:
We’re now assisting with conversion experiments, SEO growth strategy, and integrating loyalty features to support returning customers.
💡Let’s Craft the Digital Storefront Your Brand Deserves — Built for Impact, Designed to Last.
