Company Overview:
LHB Consulting specialises in helping businesses grow through strategic sales solutions, including telesales, lead generation, CRM support, and data-driven marketing. With a focus on performance, efficiency, and communication, LHB supports companies in building stronger customer pipelines and driving conversion.
Their team delivers tailored sales consultancy for businesses across the UK, combining traditional sales methods with smart data and campaign management.
While their service quality was unmatched, LHB’s previous website lacked the clarity and functionality required to reflect their dynamic approach — and that’s where we came in.
Challenges :
When LHB Consulting partnered with us, their digital presence didn’t match the strength of their operations. Key challenges included:
- Unclear messaging around services and expertise
- Outdated layout that didn’t support mobile users
- Lack of defined lead generation points (no forms or CTAs)
- No breakdown of sales vs marketing services
- Weak visual branding and minimal user trust indicators
- Difficult for visitors to understand how to get in touch
- No SEO structure in place to support organic growth
They needed a refreshed platform that not only looked modern but also worked as a conversion tool.
Solution Provided :
We designed and delivered a conversion-focused WordPress website that brings clarity to LHB’s offerings and encourages action from the moment visitors land.
Solution Provided :
- Built a responsive, sleek design that aligns with their brand
- Crafted separate pages for each key service (e.g. Telesales, CRM, Data Services)
- Introduced enquiry forms and clickable CTAs across all key sections
- Integrated icons, stats, and testimonials to build credibility
- Applied foundational SEO strategies for sales and lead generation keywords
- Empowered their team with easy content editing via WordPress backend
The new website bridges the gap between lead capture and sales performance — exactly what LHB needed to reflect their service quality online.
Steps of Work:
Benefit to the Solution :
This project delivered real, measurable improvements across LHB Consulting’s entire digital journey:
Sharper Online Messaging
The new site communicates each service clearly — helping potential clients quickly understand how LHB can help them grow.
Conversion-Friendly Design
Strategically placed CTAs and simplified enquiry forms increased the number of visitors reaching out for consultations.
Professional Brand Representation
The updated look and feel now match the professionalism of LHB’s sales and marketing expertise.
Stronger Lead Funnel
With service-specific pages, each visitor is guided towards the most relevant offering, boosting relevance and lead quality.
Full Backend Control
Built on WordPress, the LHB team can now add services, publish blogs, and manage updates without technical assistance.
Search Visibility Boost
Optimised headings and keyword usage laid the groundwork for stronger SEO performance in a competitive sector.
💡 Post-Launch Support: Following launch, we provided hands-on support including training, small tweaks, and SEO monitoring — ensuring LHB’s website continues to evolve with their business goals.
Results:
While still in its early performance phase, the updated site has already shown encouraging results:
- Consultation enquiries up by 35% within 6 weeks
- Page load speed improved by 48%
- Visitor retention increased by 31%
- Service pages ranking in top 30 for several sales keywords
- Mobile bounce rate dropped significantly
- Internal updates now managed without external developers
Testimonial:
“Zemash delivered exactly what we were looking for — a clean, powerful website that speaks our brand and brings in leads. The process was smooth, and the results speak for themselves.”
Liam Browning
Founder, LHB Consulting
Conclusion:
LHB Consulting’s case proves how the right design, messaging, and structure can elevate a company’s digital presence and directly impact performance. With a new platform in place, they’re now well-positioned to attract, convert, and retain more clients than ever.
Next Steps: We’re working with LHB to introduce live chat, landing pages for ads, and CRM integrations — all aimed at amplifying conversion and operational flow.
💡 Looking to Turn Traffic into Trust and Enquiries into Clients? Let’s Build Something That Works.