Group company · Web · SEO · AEO
Hire AI Experts: a site and career tools for AI recruitment
A website and tools we built for our own group company, which places AI specialists with UK employers.
Company
Hire AI Experts (HAeX), a Zemash company
Sector
AI recruitment and staffing
Services
Website, SEO, AEO and career tools
Dates
2025 to present
The brief
Where the site started
Hire AI Experts is a UK recruitment business that places AI specialists with startups and larger employers. It is part of the Zemash group, and we built and run its website.
The brief was a site that speaks to both employers and candidates, with tools that help each side decide.
- A generic site that did not reflect an AI focus
- No separate route for recruiters or for candidates
- No tools to support career exploration or hiring decisions
- Weak search visibility for industry terms
- No presence in voice and conversational search
- Unclear paths through the services
What we did
How the work went
Planning
We mapped the routes recruiters and candidates would take, identified content gaps and tool needs and researched how people search for AI roles.
Website build
We built custom pages for hiring, job listings, career advice and AI insights, plus several tools on WordPress compatible frameworks, with a mobile first design.
SEO and AEO
We wrote answer led FAQs and conversational content, added structured data for job postings and career tools and built keyword clusters around real questions.
Testing and go live
We tested across devices and browsers, set up GA4 events for tool use, form fills and page views and added a chatbot for candidate questions.
The result
The finished site
Screenshots of the live website.
After launch
Still running
We continue to run the site and its tools as part of the group.
About the figures
We publish figures only when the client has approved them, with the period and the tool they came from. Ask us for the numbers on this project.
Zemash group company
Pro Virtual Assist
A website, SEO and answer engine optimisation for our own group company, which provides remote virtual assistants.
WordPress website
Garnet Services
A WordPress site for a healthcare recruitment and HR firm, with separate routes for clients and for people looking for work.
Web design and SEO
Kingsfield IT
A redesigned website and search plan for a UK IT services firm, with tracking for forms and calls.
Related services
Work like this
AI development and automation
Advice, governance and AI specialists, plus chatbots, workflow automation and custom AI tools.
Website design and development
WordPress, Shopify and custom websites built mobile first to load fast and bring in enquiries.
Want a project like this?
Tell us what you are working on and we will tell you honestly how we can help.